Human values in intercultural communication through social networks
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Abstract
The topic of values is considered one of the prominent topics that presents many thorny issues about their characteristics, classifications and relationships in a reality whose social phenomena are multiple and whose factors overlap to the extent that is difficult to control their course.
Perhaps one of the most prominent of these phenomena and the most intertwined with the term values is what is known today as intercultural communication with all the problems it poses at the level of social interactions that make up human relationships, due to the multiplicity of continuous and complex communication polemics in a world saturated with communication and technologies about the most effective ways to make it a tool for understanding and coexistence , not conflict and discord
Talking about the intercultural communication phenomenon is not something new , due to the circumstances and possibilities available at the global level, the control of modern technology on the minds and mentalities of human society,and the emergence of social networks that made communication transcend the bounderies of time and place. For this reason, many voices have risen calling for a review and reconstuction of the values that control their course.
Writings were appeared looking for the best way to activate this process and paint it with appropriate values that would achieve its effectiveness and efficiency and bring it to a level that achieves benefit and security for all parties, especially in light of this reality that has been exhausted by the conflict in many stations, and rapprochement in some of them only.
From here came this study, which is based on scientific visions and backgrounds,looking at the most prominent human values that intercultural communication in the digital space must possess, in order to go beyond the stage of deepening differences to the stage of respecting differences
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