استراتيجية المتاحف للحفاظ على جمهورها في ظل أزمة فيروس كورونا

Abstract

This study is based on how museums adapt to the Coronavirus pandemic by establishing a museum concept remotely through different technological media and devising strategies to keep its public exploiting all resources that digital space giving them. The crisis of Coronavirus forced museums to move all the way to digital space, after being marginal; visitors can wander through museums and participate in various activities and interaction remotely and from anywhere and anytime. This paper aims to identify the transformation in which the crisis has contributed to the level of the digital content of museums by providing a descriptive study of the various strategies.