Scenography of the digital television image used in the international sports event - the Qatar World Cup 2022-. A semiological analytical study on the significance of representations and appearances according to Laurent Gervero’s semiological approach.

Abstract

This study deals with the semantic dimensions of the scenographic representations and manifestations of the digital television image used in international sports event - the Qatar World Cup 2022- according to the semiological approach of the researcher “Laurent Gervero”, through images of the scenes shown at the activities of the opening ceremony of the World Cup in Qatar 2022, This study aims to identify On the most important representations of the scenography of the digital television image used in this international event, and revealing the network of meanings underlying the visual appearance of the images of the scenes of the activities of this international demonstration, in addition to revealing the most prominent communicative messages addressed to viewers through the scenography of the television image. We have followed the approach of semiological analysis, which is The most appropriate methods for this study, and we used the semiological approach of researcher Laurent Gervero, which is based on three levels: description, implicit reading, and analysis results in analyzing and interpreting the data.