الركائز الدعوية المتضمنة في الأنواع الأدبية وأثرها في الخطاب الدعوي

Abstract

Abstract: The purpose of this article is summed up in showing the nature of openness and complementarity the Dawah speech must create with the other fields of knowledge regardless to their diversity and quantity of information. Until now it is still not making it sufficiently, and because of the impossibility of showing that with all the fields we will settle for one field which is literature, and we will tighten our study to one of its parts which is the literary genres and the quantity of data it contains, that the Dawah speech may organize for the sake of the effectiveness it lost for centuries. That will be through one axis that we divide into seven components we called the substrates of Dawah derived from the literary genres as expanded data of knowledge that the Dawah speech may exploit, and some of the things we reached were the characters of: controversy in the literary genres that leads to the character of diversity, regeneration, universality, source or supply to media, absorption of the categories of people targeted by Dawah, source of Dawah's mechanisms. So, in a first step we started by the induction of the knowledge enabling existing in every character, thing that seems very rich in each one of them. Then, in a second step we explained the effect of those data on the Dawah speech, which is converting it into means, methods, techniques and instructions which developed its effectiveness.